Ben Soffer is the Founder and CEO of Spritz Society, an award-winning line of ready-to-drink premium sparkling cocktails that launched direct-to-consumer in 2021 and is now in retail across multiple markets across the U.S. He is also the creator of @BoyWithNoJob, which has accumulated nearly 2 million social followers and is the host of chart-topping podcast, “Good Guys,” with actor Josh Peck.

A graduate of Yeshiva University, Soffer began his career in the marketing industry, leading influencer and social strategies for Fortune 500 companies at Marina Maher Communications, VaynerMedia, and Blue Hour Studios. He resides in New York City with his wife Claudia, @GirlWithNoJob and their dog, Romeo.